Telecom Consultants - Who Are They?
Telecom Consultants at a glance
- Telecom consultants directly influence as much as 25% of total telecom equipment and network services sales to the enterprise and SMB markets
- This industry is comprised of more than 7,500 consultancy firms employing thousands of professional, independent communications networking consultants, engineers and architects
- More than 45% of enterprise and SMB businesses, across all vertical markets, employ the services of consultants
- More than 85% of consultants recommend specific vendor solutions to their clients
- 75% of these recommendations are implemented by their clients, thereby leading to a vendor revenue
| Consultants can only recommend what they know and vendors that they trust. Their ability to generate business depends on making successful recommendations. As independent consultants, they'll always make up our own minds — that’s their job. But relationships with, and support from, vendors is key in helping consultants' businesses grow.
If your firm isn’t educating, supporting and building relationships with active and influential consultants in your markets, chances are these consultants aren’t recommending you to their clients — your customers and prospects – as often as they should.
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