RESUME OF GLENN SCOTT MICHAELS
Phoenix, AZ 85007
gsmichaels@yahoo.com 602. 257.0857
SUMMARY
- Self-employed as a marketing communications consultant/freelance writer in Phoenix - 10 years
- Employee of former clients as a (senior) technical writer and marketing manager - 16 years
SELECTED ACCOMPLISHMENTS
- Many articles published in general interest, trade and business publications
- Obtained extensive local and national media coverage for employers and clients
- Developed content for and managed development of B2B websites
- Co-developed a public service literacy campaign for print and broadcast (radio & TV) on behalf of the Phoenix chapter of the Public Relations Society of America (PRSA). Campaign was awarded Best Campaign in a national PRSA competition
- APEX 2000 Award of Excellence. Category: One-Of-A-Kind-Publication (Employer: Access-Laserpress)
- Earned many kudos for the development of end user documentation and training manuals for financial analysis, CRM and medical claim management software products
- Generated TV news coverage of charitable events for the non-profits, The Holiday Project and Spirit of the Desert. Served as volunteer local and regional PR Director of The Holiday Project
- Delivered seminars on effective marketing communications for the Phoenix Chamber of Commerce
EXPERIENCE
05/2008 - Current Technical Writer: Eldorado Computing/MphasiS. Phoenix.
My third stint as a full-time employee. Presently developing documentation for Javelina, a new, GUI-based healthcare management software system. See also: 11/2001-05/2006 and 06/1991-10/1998.
02/2008-04/2008 Contract Technical Writer: Eldorado Computing/MphasiS. Phoenix.
Rehired to develop online help for a new, GUI-based healthcare management software system. See also: 11/2001-05/2006 and 06/1991-10/1998.
“Thank you for the update. I also want to thank you for your advice and your hard work on this project. I really appreciate it. It is a pleasure working with you…”
--Thomas Boharsik, Senior Technical Writer--
03/2007-12/2007
Contract Technical Writer: Take Charge America
Developed an online help system for a proprietary CRM package. Primary tool: RoboHelp.
“Thanks for the excellent job you have done. It has definitely exceeded my expectations.”
--Jason Miles, Director of Enterprise Architecture, Information Technology--
12/06-Present
Freelance Writer/Marketing Consultant. Phoenix.
Develop articles, press releases, e-newsletter subscription copy, PR plans and software documentation, update Website content and format. In one case, a press release generated an interview request less than an hour after it was emailed to 10 media representatives. The resulting article appeared in a Sunday edition of the Tribune.
"The client raved about it today. They liked the flow and the messaging, and only had a few 'single word' edits. Again, my thanks! This client doesn’t compliment very often."
--C. Morgan, AE, AC MarketingPR--
“I believe in lavish praise for noteworthy work. You've already contributed enormously… We need this expertise, and you are making us very happy people!! :)”
--Sherry Michaels, CEO, Michaels & Associates--
06/2006-11/2006
Communications Specialist: SCF Arizona. Phoenix.
Wrote articles for/edited monthly employee newsletter and quarterly magazine for policyholders of this workers' compensation insurance provider. Developed and revised internal & external communications materials. Received many written compliments on my work. Published numerous articles.
"Glenn--great job!!! You made some super edits. I am so pleased that you pay great attention to what the words say or perhaps don't say. You really did a nice job. jan"
--Jan Johnson, Team Leader, Communications & Public Affairs--
11/2001-05/2006
Senior Technical Writer: Eldorado Computing/MphasiS. Phoenix.
Maintained online help for two large software applications (RoboHelp). Also provided marketing communication support - editing, intranet content, newsletter development (DreamWeaver /Word). Re-hired (see 1991-1998) to develop training manuals (FrameMaker). This employer was also a former client (see 1982-1989).
"Glenn is very efficient and a pleasure to work with... I can always count on Glenn to make sure deadlines are met while clear and concise information is communicated to our clients and internal staff."
--Randy Schultz, Manager--
10/1998-01/2001
Marketing Communication Manager: Access-Laserpress, Inc. Phoenix.
Managed marcom effort for mid-size commercial printing firm owned by former client (see 1982-1990). RESULTS: conceived novel application for variable data printing: personalized ads within publications; wrote and managed creation of company website. Generated many articles in business, association and trade pubs. Also involved in trade shows, market situation analysis and new client development.
"So, if you are looking for someone with 'high level' intellectual ability... Glenn Michaels is your man! He is creative, thinks 'outside the box.' And knows what is required to get the job done. Absent specific direction, he will formulate a plan... and execute it."
--David Seid, President--
06/1991-10/1998
Technical Communicator: Eldorado Computing. Phoenix.
Created tech doc program for this former client (see 1982-1990), a software development firm. RESULTS: delivered reliable user manuals for multiple products that hadn't been documented. Commended by user group and staff. Successfully lobbied for FrameMaker implementation.
"Recently, several clients have mentioned that your documentation has been extremely helpful to them."
--Cerise Mathews, Trainer--
08/1982-08/1989
Owner: dba I WRITE. Phoenix.
Provided freelance copywriting, marketing communication, PR, editing, and ghostwriting services to clients in commercial and non-profit environments. Worked closely with graphic designers and marketing experts. Published articles in general interest, business and trade publications. Selected Projects:
- Drafted annual report for The Del Webb Corporation
- Created 24-piece greeting/acknowledgement card series for Century 21 internal marketing campaign
- Initiated PR program for Sun West Services, Inc. Client was
o Selected one of six industry "pacesetters" nationwide
o Invited to NYC industry roundtable as one of 12 specially selected experts
o Featured extensively in local, regional, national trade and business publications
- Developed 1987-1989 national irrigation design contest submissions for Evergreen Lawn Sprinklers, Inc.
o Client was awarded First Place or Grand Prize over three consecutive years
o Each award resulted in a cover or feature article in a leading trade publication
- Organized team to develop proposal for 1988 Arizona Energy Department Energy Awareness Scholastic Program. Our proposal was accepted; the educational material was produced
- Active in Phoenix Chamber of Commerce:
o Provided multiple presentations on effective marketing communications to interested Chamber members
o Acknowledged for my publicity efforts on behalf of the Chamber's 100th anniversary
"Time after time, whenever we have been up against a deadline, you came through with copy that told our story succinctly and accurately... Should you ever need a reference, please feel free to use my name."
--F. Fulton Brock, President, LDC--
"Your creativity has catapulted THE COMPLETE GUIDE TO SOLVING YOUR BILL PROBLEMS from oblivion and obscurity to a profitable venture... I shall call upon you again for future projects and please do not hesitate to use our firm as a reference (or this letter) should the need arise."
--Dennis Shears, Prime Press, Ltd.--
AFFILIATIONS
- Society for Technical Communication
EDUCATION
- University of Michigan/Residential College: BA, Creative Writing 1986; Class Honors 1978
