Pacific Coast Research, Inc.

"Putting Intelligence into

Business Intelligence"

 

(Peter Drucker, "the one management thinker every educated person should read" - The Economist, Nov. 17, 2005)


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Do you use metrics?   Do you use the right metrics?   Need some help?

Without the right M&Ms, it is like taking medicine without diagnosis. In today's complex, dynamic and changing environment, who wants to risk health, money and a career?


We are M&M experts and focused on business analytics for nearly 2 decades with dozens of M&M projects and related scientific publications.

 

We will do it all  ->  Full Service Vendor and General Contractor

  1. Define objectives and develop project plan
  2. Uncover the structure hidden beneath the problem:  Instead of reinventing the wheel, construct causal models & metrics derived from theory and best practice
  3. Deduct hypotheses, build decision tools
  4. Purchase or gather data to test hypotheses:  Collect measurements using sensors, data-loggers, and video; conduct surveys
  5. Real or random:  Stress-test results for significance using traditional quant tools, multivariate statistics and next generation science, such as computational, complex adaptive system simulation
  6. Communicate results:  Design high-impact executive diagrams, write reports, build dashboards

 

Our solutions will bring you up to speed in a hurry  ->  Our results are

Simple - Your time is valuable and problems are already complex enough, so we keep it simple without being simplistic

Easy - Straight-forward, proven, proprietary 3-step approach to business analytics success

Customized - We create haute couture, not "one-size-fits-all"

Actionable - Because we start with what you need, such as your KPIs, and work backwards

Innovative - We develop frameworks and methods, such as "Customerology - Collecting the dots, then connecting the dots"

Accurate & reliable - We apply leading quant tricks (statistics, econometrics) to establish that findings are real, not random

Unbiased - We are independent and don't want to sell you a new CRM system, a reorganization or other widgets

On-time, on-budget - We implement projects end-to-end and synchronize well with other specialists, consultants, etc.